Improving air quality

Co-designing with doulas

Creating meaningful metrics

Adapting wayfinding


Fostering slow conversation

Playing in public

Reinventing the library

Designing an exhibit

User Experience

Telling the Soofa story

Prototyping an interface


Making eye contact



Gabrielle Clarke is a human-centered designer, design researcher, and strategist from San Diego, California. She graduated from Olin College of Engineering in 2018 with a degree in engineering and a concentration in human-centered design. She loves thinking about challenging problems at the system level, and also refining small details.

She is currently a Product Design Associate at Livongo Health.

Resume / Linkedin


System calibration

With this new metric in hand, I went out into the field and conducted 23 studies at Soofa Sign locations in the Boston area, comparing real-world time-stamped data of when people entered a given Sign’s viewable impression zone to the data collected by the Sign’s Wi-Fi sensor.

By stripping away some filtering on the data previously in place, I was able to see collected data that more closely matched the real-world system and created a new method for calibrating Soofa Sign sensors that avoided issues of randomization in device identifications.